Our approach

Our approach to your SEO is highly targeted and entirely bespoke, so there's really no 'typical' campaign.

But as a guide, here's an illustration of what you can expect in your first 3 months with us, billing from £2000 - £5000 monthly, plus a Scoping Service fee.

Here's what you could expect in your second month with us:

» Regular quality control

Our stringent quality control set up is unique to dotSearch. Our most senior strategic staff don't manage accounts; they focus on ensuring each and every campaign is succeeding.

If a campaign's progress ever slows, this is addressed quickly with a clear re-routing plan, and monitored carefully until it's rectified.


» Monthly performance analysis

Every client's campaign plan, strategy and results are monitored on a weekly basis to ensure the plan is on-track and no opportunities are missed.

Each month, your account team will:

  • Produce a position report and measure movement
  • Analyse key metrics / analytics and review increased clicks, returning customers, conversions and overall site performance
  • Make suggestions on improving site performance

This report is sent to you at the beginning of each month covering the previous month's performance

» Regular discussions

We are always available and willing to discuss performance, and strive for complete transparency.

After the monthly report is produced we aim for 30 – 60 minutes of your time, to discuss previous month's performance, and highlight new opportunities.

» Off-site optimisation

Off-site work continues and the effectiveness of all given strategies are monitored. If one particular strategy proves more successful than another, then resources are redirected, success building upon success.

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